Culture and Branding in Schools – How To Make Schools Sustainable

Some highlights of the Webinar arranged by CII on “Sustainability of Schools – Culture and Branding of Schools” delivered by Dr Nirmala Krishnan, Educational Trailblazer and Head of Shristi Group of Schools, Vellore on 30th of January, 2018

Value-Attitude-Behaviour

1) Ashok Pandey, Principal of Alchon International School, New Delhi has implemented a culture of Self Actualization and Life Long Learning, where the focus is on Education for Life Vs Livelihood.

2) Successful schools are using the “4 to 1” principle , where you praise the child 4 times for once reprimanding him.

3) Values- Attitude-Behaviour are most important and should taught like Academics

4) Let the Culture of an organization create its own Branding , rather than doing a Branding exercise to showcase a Culture.

5) Never be scared to experiment and fail. It is better to tried and failed, than never tried.

6) Culture is the most powerful source of leverage for bringing about change in a school – quote of Thomas J Sergiovanni

BE the personality which you want your students to emulate

7) Jack Maa of Alibaba.com says
– Robots could replace 800 million jobs by 2030
– only by changing education can our children compete with machines
– Education is a big challenge now, if we do not change the way we teach , in 30 years we are in trouble
– we have to teach something unique which machines can never catch up, they are LIFE SKILLS
– Teach your children Music, Art, Dance, Yoga, Theatre, Sport, Values,

8) According to Sri G Balasubramanian, Former Director CBSE says
– With the expanding spectrum – 4G to 7G – High speed access of Knowledge is guaranteed, does this guarantee Quality of Knoweldge
– With emerging Amazon Schools, Cryptocurrency, AI and Internet of Things , will teaching in schools remain the same. Will schools become Knowledge Cafeteria

9) This brings the discussion of Sri Venkatesh, teacher trainer from Bangalore, who points out – “should we continue to be agents dumping knowledge on students, than become sources of inspiration for a change in attitude to learning, given there is already access of tons of knowledge at a touch of a button”
10) Can we create Self-Determined, Self-Directed, Self-Regulated system of learning – this is something which is being tried at Harishree Vidyalaya, as told by the former Principal Ms Deivanai.